Thank you for your interest in Ruby!
We are based in rural Central Wisconsin in a small town called Nelsonville (population 200). We choose to be here because of the access to outdoors and recreation, amazing community, wealth of amazing food, farmers, and craft breweries, and generally inspiring culture.
Visiting our headquarters and tasting room
Our small-town tasting room is an extension of our roastery and warehouse. It is open Saturdays 8-2 and Sundays 8-noon in Nelsonville, which is 15 minutes outside of Stevens Point, WI and about 2 hours north of Madison, WI.
At the tasting room you can find limited edition merchandise items as well as some coffee brewing equipment and a wide variety of whole bean offerings. If you have any specific requests, would like to set up a group tour/tasting, etc., please let us know.
If you'd like to visit outside these hours please let us know and we'll try to accommodate!
Roast and ship schedule
We strive to ship orders as quickly as possible. We roast on Monday, Tuesday, and Thursday. Orders placed by 5:00 p.m. Central Time the day before a roast will be guaranteed to ship the following day. We occasionally adjust based on holiday schedules.
We ship most web orders USPS Priority and most wholesale orders UPS Ground. Please let us know if you have special shipping requests.
Finding Ruby coffee in your local market
We are proud to sell to some of the best cafes, markets, restaurants nationwide from Buffalo, NY to LA, CA. We have customers in NYC, Miami, Minneapolis, Madison, Chicago, Seattle, Miami, Gainesville, Tampa, Washington DC, Pittsburgh, and more!
Drop us an email if you'd like to know where to buy nearest you (email@example.com).
Sourcing our coffees
Our approach to sourcing is based on some key principles: quality, sustainability, transparency, passion, collaboration. We work together with coffee producers, exporters, and importer partners to achieve responsible sourcing with an eye to the future.
We believe a successful, sustainable supply chain relies on a personal connection to the coffees and an understanding of the specific and unique challenges coffee producers face. These factors are always growing and changing. We have visited producers in Nicaragua, El Salvador, Costa Rica, Guatemala, Honduras, Colombia, Kenya, Ethiopia. If you have any questions about specific projects or offerings, please get in touch.
Our window of roast degree is relatively narrow. Our brightest coffees will generally be from Africa, while our most syrupy and rich will be our Creamery blend.
Our slogan 'Colorful Coffees'
Each of our coffees is carefully and specifically chosen to represent a glimpse of microclimate, micro-region, and a glimpse into a moment in time.
We like our coffees with a little flair and we are proud to celebrate the broad range of beautiful, colorful flavor coffee can have. We focusing on celebrating the unique, exciting qualities of each offering rather than trying to have a consistent profile.
Our coffees change seasonally based on the harvest cycle of the countries we work in.
Any other questions? Drop us an email to firstname.lastname@example.org.